It’s time to ditch your corkscrew.
Canned wine isn’t just a passing summer fad, it’s a $45 million business, according to Nielsen.
- Sales of canned wine grew 43 percent in the U.S. from June 2017 to June 2018.
- While canned wine is still a tiny portion of the wider industry, it is one of the fastest growing categories thanks to millennial drinkers.
- These cans can be brought to places that glasses cannot, like the beach, the park and campsites and are also easier to recycle than glass bottles. Some casual drinkers also see canned wine as less pretentious.
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